It’s quite the testament to a clothing brand that their clothes can become favourites of such opposing style aficionados as Princess Beatrice, Florence Welsh, Thandie Newton, and Killing Eve’s Villanelle.
The Vampire’s Wife has become a genuine sensation in the fashion world due to their retro prints and styles and flattering cuts, with mermaid dresses with billowy arms making up their signature items.
The one drawback to the Susie Cave designed label is that it’s somewhat pricy for the average person, with mini dresses sitting around the £575 mark and full-length gowns often running into the £1900s.
That’s where The Vampire’s Wife and H&Ms new collaboration comes in, taking these iconic shapes (and plenty of Susie’s input) and bringing it to a wider audience with a more accessible price point.
It’ll be available 22 October, and will feature gothic lace alongside trendy prairie collars, cocktail gloves, and capes.
But it’s not a collection made just for Halloween, this one’s for life. Made from recycled and sustainable materials, the range really does have the credentials to go in any capsule wardrobe worth its salt.
As you may expect, there are The Vampires Wife’s ubiquitous tailored-yet-floaty dresses (all in black). These will most likely be what sells out in seconds.
We can also look forward to accessories designed by Susie Cave’s husband – and goth legend – Nick Cave. Expect eye motifs, clouds, and fangs on necklaces, earrings, and charm bracelets.
Speaking to British Vogue, Susie said: ‘H&M took great pains to find the very essence of what The Vampire’s Wife is about, and then realised my dreams to my exact specifications.
‘Such grand names have gone before me! Karl Lagerfeld and Versace… but really it was the idea that my dresses could be available to everyone that was so very exciting.’
We’ve contacted H&M for more details on pricing, and will update this article when we hear from them.
Shop H&M x The Vampire’s Wife in-store or online from 22 October.
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source https://metro.co.uk/2020/10/03/hm-is-releasing-a-collab-with-cult-brand-the-vampires-wife-13365063/
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