The Duchess of Cambridge has a real knack of making whatever she wears a must-have item.
So we’re not at all surprised to see the first face covering she has worn getting a load of hype.
Kate Middleton showcased a face mask for the first time during a visit to Baby Basics UK in Sheffield on Tuesday, then wore the same printed option to Shire Hall Care Home in Cardiff on Wednesday (we imagine she either has multiple of the same print, or she had time to wash the mask in between outings).
That face mask is a £15 reusable floral printed version from kidswear brand Amaia.
There’s good news and bad news.
The good news is that you can actually still buy other face masks from the brand Kate has given her stamp of approval, and you can buy a matching one for your kids.
The bad news is that the Kate effect means all sizes of the adult mask in the exact print she wore are sold out. So you’ll need to wait a while if you have your heart set on an exact match.
Amaia sells a number of £15 adult masks and matching £12 kids’ versions, all with an adjustable nose wire for the best fit, five filter refills included, and a double layer of 100% cotton.
Kate appears to be wearing the Pepper Liberty print, which, as we say, is sold out. But the Hannah Blue Liberty print is pretty lovely too, right?
It’s not surprising Kate picked this particular brand for her first photographed face mask outing.
Amaia has long been a favourite of the royal family, with Charlotte and George wearing items from the brand on multiple occasions.
Plus, 30% of the proceeds from all Amaia masks are going to NHS Charities Together.
If you’re dead set on having the exact face mask Kate wore, we’d recommend patience while Amaia restocks – while stocking up on plenty of other face masks in the meantime, of course, as you need to wear one when you’re out in shops or on public transport.
But if you just want to pick up the Duchess of Cambridge’s general mask vibe, there are plenty of options you can buy right now – you just need to open your mind to other floral and Liberty print options.
You wouldn’t be the only one jumping on the trend. According to Lyst, after Kate showed off her face covering, searches for ‘floral face mask’ rose by 185% in less than 24 hours.
Here’s our pick of some similar options.
Adult Reusable Liberty fabric face mask – Hannah Blue Liberty, Amaia, £15
Same brand, different print – and you can get a kids’ version too.
Cotton Floral Face Mask, Etsy, £6
Gardenia Face Mask, Wolf and Badger, £33
Floral Face Mask, Revolve, £14
Liberty of London Face Masks, Etsy, £14.72
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source https://metro.co.uk/2020/08/06/where-buy-face-mask-kate-middleton-wore-13090773/
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