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Calling all fans of both Rihanna and Dior fragrances as the singing sensation has just been announced as the face of the J’adore campaign – out this September 1.
As you can imagine, The House of Dior is thrilled to say that global superstar Rihanna is the new muse for J’adore.
Known for her unparalleled talent, stunning beauty, and universal appeal, Rihanna perfectly embodies the essence of J’adore.
For over two decades, J’adore has been a symbol of strength, independence, and femininity for women worldwide. This iconic fragrance resonates deeply with Rihanna’s own journey, making her the ideal ambassador. She wears J’adore as a badge of boldness and seduction, reflecting her personal story.
In an exciting collaboration, Rihanna teams up once again with her long-time friend and renowned photographer Steven Klein for a campaign that promises to captivate.
As we mentioned earlier, the new campaign will be unveiled on September 1st, and anticipation is already building.
‘Being the new face of J’adore is both an honor and a mission,’ says Rihanna. ‘This scent, which I have known and loved for so long, means so much to women. I am especially looking forward to joining this adventure and contributing to it through my world, my story, my roots, as well as my creativity and my own femininity.’
Véronique Courtois, CEO of Parfums Christian Dior, shares her excitement: ‘We are incredibly proud to welcome Rihanna into the Dior family. Her golden dream promises to be unique, reflecting a fragrance that is present for women and retains its radiance. The unusual talent, audacity, and captivating beauty of this absolute star are the ideal embodiment of dazzling, powerful Dior femininity that transcends generations. Christian Dior would most definitely have adored her.’
Stay tuned for the grand reveal of the J’adore campaign featuring Rihanna, and get ready to experience a fragrance that celebrates the power and allure of women everywhere.
We honestly can’t wait for one.
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