In a bid to ensure that sport is accessible for everyone, Nike is launching a brand new modest swimwear range.
Following the success of the Nike Pro Hijab, the sports brand has unveiled the Victory Swim collection – a range of apparel that brings performance innovation to modest swimwear.
Launching in February 2020, the collection will include the Nike Victory Full-Coverage Swimsuit, as well as separate options.
Other items in the range include the Swim Hijab, the Swim Tunic Top and the Swim Leggings.
Designers say they saw a gap in clothing for water sports – specifically, a lack of options for female athletes who are after more modest options.
Existing products were lacking in either coverage or functionality, and athletes said they felt weighed down by baggy garments, or worried about whether their hijabs and coverings would remain in place.
‘The more we listened, the more possibility we saw to serve female athletes in new dimensions,’ says Martha Moore, Nike Creative Director, VP.
‘As we continue broadening our vision for innovation, we’re excited to inspire more women to see themselves in sport by thinking creatively and designing inclusively.
‘To us, Nike Victory Swim Collection shows the power of innovation to invite all women to discover the joy of sport.’
The range is constructed from warp-knit fabric, making it lightweight, breathable and quick-drying. The head-to-toe UPF 40+ rating also offers great sun protection.
Both the Nike Victory Full-Coverage Swimsuit and the Nike Victory Swim Tunic Top feature a built-in sports bra with perforated cups for added support.
‘I feel super light and confident in this,’ says Emirati figure skater Zahra Lari.
‘It doesn’t weigh you down, and it helped me swim better. It’s so different than any of the swimsuits I’ve ever seen, and I know I can wear this confidently.’
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source https://metro.co.uk/2019/12/10/nike-launches-modest-swim-range-including-swim-hijab-full-coverage-suit-11602511/
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